01
It only speaks to shippers
Half your traffic is drivers deciding whether to apply. If there is no clear careers path, you are paying to recruit somewhere else instead.
Who we build for
A trucking site has two completely different audiences and most of them are built for only one.
01
Half your traffic is drivers deciding whether to apply. If there is no clear careers path, you are paying to recruit somewhere else instead.
02
Drivers check your company name before they apply. What they find, or fail to find, decides whether you get the call.
03
A shipper wants to know what you run, where you run it, and whether you are insured and compliant. Say it plainly on one page.
04
Dispatch runs on the phone. The number belongs at the top, not behind three clicks.
We have run full evaluations for Alberta and BC fleets, including a seventy truck dry bulk operation.
Both, on separate paths that never compete for the same click. Shippers and drivers want completely different things, and a homepage trying to serve both serves neither. Two clear doors from the front page, each with its own journey behind it.
Authority, insurance, equipment list and lanes. It is a compliance check before it is ever a sales conversation. Put those numbers somewhere they can be found without anybody having to ask for them.
Pay, home time and equipment age, stated plainly, with an application that works on a phone at a truck stop. Drivers compare on those three and leave any site that makes them guess at even one of them.
We build for trucking and transport across BC, the Greater Toronto Area and the rest of Canada. Two ways in: a quick onsite audit in 30 seconds with no email required, or a handwritten audit back to you within 48 hours. Both are free and both are yours to keep.
Where we work