01
The site is a brokerage template with a headshot dropped in
Every agent in the office has the identical page. If a seller cannot tell you apart from the other four they are interviewing, the decision comes down to commission.
Who we build for
The listings are on the board already. What people are checking on your site is whether they want you standing beside them at the offer.
01
Every agent in the office has the identical page. If a seller cannot tell you apart from the other four they are interviewing, the decision comes down to commission.
02
Sold prices, days on market and the streets you know are the argument. A rotating gallery of houses that were never yours is not.
03
A page called Willoughby that could be pasted onto Walnut Grove ranks for neither. The value is the school, the commute, the strata history, the thing only somebody who works there knows.
04
Most people are eight months out. A site with only Book a showing on it wastes everybody who is not, when a valuation, a market note or a calculator would have kept them.
Agents and brokers are a category where a personal site genuinely outperforms the brokerage one, because the brokerage one is not allowed to be about you.
The brokerage site sells the brokerage. Yours sells you, and it is the one you keep when you change offices. Most agents work out the difference at the worst possible moment, halfway through a move.
Neighbourhood pages and a home valuation request. People search the area long before they search for an agent. A genuine page about a specific neighbourhood, carrying real local knowledge, gets found by people who have not chosen anybody yet.
Useful, but never the differentiator. Every agent in the city has the same listings. The feed gets somebody onto the site. Your local knowledge is what makes them call you rather than the next agent showing the identical property.
We build for real estate and mortgage across BC, the Greater Toronto Area and the rest of Canada. Two ways in: a quick onsite audit in 30 seconds with no email required, or a handwritten audit back to you within 48 hours. Both are free and both are yours to keep.
Where we work